# Superflo > Superflo (https://superflo.in) is an enterprise-grade WhatsApp Marketing Automation, Visual Flow Builder, and Shared Live Chat platform powered by the official Meta WhatsApp Business Cloud API. Superflo allows businesses, developers, and marketing teams to design interactive WhatsApp chatflows, broadcast high-volume targeted campaigns, manage omnichannel live support inboxes, execute automated billing and transactional notifications, and monitor real-time wallet analytics. ## Core Platform Capabilities - [Platform Overview](https://superflo.in/): Superflo marketing automation, interactive flow engine, campaign manager, and multi-agent live chat inbox. - [Pricing & Subscription Plans](https://superflo.in/pricing): Transparent tiered pricing (Free Trial, Starter, Growth, Enterprise) with wallet-based Meta conversation billing. - [Plan Comparison](https://superflo.in/plan-comparison): Detailed feature comparison across Basic, Pro, Business, and Enterprise tiers. - [Use Cases & Solutions](https://superflo.in/use-cases): Industry blueprints for E-commerce, Healthcare, Real Estate, Education, Financial Services, and Customer Support. ## Visual Flow Builder - [Visual Flow Documentation](https://superflo.in/connect/superflo-flow-documentation): Comprehensive node reference guide for building complex, multi-turn WhatsApp conversation blueprints. - [Flow Builder Interactive Guide](https://superflo.in/docs/flow-guide.html): Complete HTML reference manual covering 25+ flow node types, conditions, regex validators, and dynamic variable interpolation. - [AI Flow Specification](https://superflo.in/connect/superflo-flow-documentation/ai-ready-knowledge-base): Standardized AI-ready JSON and schema specifications for generative flow design. ## Developer APIs & Webhooks - [REST API Reference](https://superflo.in/connect/superflo-api-documentation): Complete API documentation for sending WhatsApp template messages, managing contacts, querying campaign analytics, and trigger-based flow execution. - [Webhook Developer Guide](https://superflo.in/connect/superflo-webhook-guide): Technical guide for receiving real-time inbound message events, delivery receipts, button clicks, and flow response payloads. ## Free WhatsApp Utility Tools - [WhatsApp Link Generator](https://superflo.in/tools/link-generator): Create direct click-to-chat WhatsApp links and QR codes with pre-filled custom messages. - [WhatsApp Text Formatter](https://superflo.in/tools/text-formatter): Interactive formatter for bold, italic, strikethrough, monospace, and emoji WhatsApp styling. - [WhatsApp Pricing Calculator](https://superflo.in/tools/pricing-calculator): Calculate estimated Meta Cloud API per-message costs across international countries and conversation categories. - [WhatsApp Number Cleaner](https://superflo.in/tools/number-cleaner): Validate, deduplicate, filter, and format international phone numbers for campaign broadcasts. - [WhatsApp Opt-In Generator](https://superflo.in/tools/optin-generator): Generate compliant WhatsApp opt-in checkboxes, widgets, and website consent terms. - [WhatsApp Webhook Simulator](https://superflo.in/tools/webhook-simulator): Debug and test live Meta WhatsApp webhook JSON payloads locally without deploying code. - [WhatsApp Template Builder](https://superflo.in/tools/template-builder): Design and preview Meta-compliant WhatsApp message templates with media headers and quick-reply buttons. - [WhatsApp Signature Validator](https://superflo.in/tools/signature-validator): Verify HMAC-SHA256 Meta webhook signatures for secure API payload validation. - [WhatsApp Button Adder](https://superflo.in/tools/whatsapp-button-adder): Generate interactive call-to-action (CTA) and quick-reply button arrays for WhatsApp messages. ## Knowledge Base & Legal - [Superflo Engineering Blog](https://superflo.in/blogs): Guides, compliance updates, API tutorials, and WhatsApp marketing strategies. - [Privacy Policy](https://superflo.in/privacy): Privacy terms and data protection policies. - [Terms of Service](https://superflo.in/terms): Platform terms, usage guidelines, and service agreements. - [Cancellation & Refund Policy](https://superflo.in/refund-policy): Billing terms and refund guidelines. - [Contact Support](https://superflo.in/contact): Official support and business contact channels. - [Book a Demo](https://superflo.in/talk-to-sales): Schedule a consultative demo with the Superflo engineering and sales team.